touchpoint
英 /ˈtʌtʃpɔɪnt/
中文释义
接触点
Any interaction between a customer and a business that can influence their experience.
常用搭配
- customer touchpoint客户接触点
- key touchpoint关键接触点
- digital touchpoint数字接触点
例句
- Every touchpoint with a customer is a chance to impress them.每个跟客户的接触点都是留下好印象的机会。
- We mapped out all the touchpoints in the buying journey.我们梳理了购买流程中所有的接触点。