reverse marketing
中文釋義
反向營銷 — 通過拒絕或挑戰消費者來激發其興趣的營銷策略
A strategy where consumers are encouraged to seek out a product, creating demand.
常用搭配
- reverse marketing tactic反向營銷策略
- clever reverse marketing巧妙的反向營銷
- use reverse marketing運用反向營銷
例句
- Telling people not to buy the sneakers was clearly reverse marketing.叫大家別買那雙球鞋,明顯就是反向營銷。
- The brand used reverse marketing, daring customers to prove them wrong.這個品牌玩起了反向營銷,激顧客來證明他們說錯了。