psychographic
英 /ˌsaɪkəˈɡræfɪk/
中文釋義
心理特徵的
Understanding people's lifestyles, values, and interests to better target them.
常用搭配
- psychographic data心理特徵數據
- psychographic segmentation心理特徵細分
- psychographic profile心理畫像
例句
- The ad targets people based on their psychographic traits, not just age.這廣告是按心理特徵投放的，不只看年齡。
- Our team built psychographic profiles to understand what really drives customers.我們團隊做了心理畫像，弄清真正打動客戶的東西。